January 1, 2024

Loan Servicing with ComeHome's Homeowner Experience

A blue image with the comeHome logo in the middle

Customers don’t spend much time engaging positively with their loan servicers. Let’s change that. With ComeHome powered by HouseCanary, you can build your brand and generate customer loyalty with superior consumer-facing real estate tools and timely, immersive, and action-oriented email marketing. As a real estate brokerage with broad coverage and advanced analytical tools, HouseCanary can help you turn your mortgage servicing rights (MSR) portfolio from a collection of anonymous financial assets into a wellspring of high-value relationships with lifelong customers.

Be your servicing customers’ first call for new home financing

The homeowner experience in HouseCanary’s ComeHome platform helps servicers and depositories get the first opportunity for customers’ future loan needs, whether that’s their next refinance, home equity loan, or purchase. When you invite customers into HouseCanary’s co-branded home management dashboard via your servicing portal, they will keep coming back for opportunities to engage with the most important investments in their lives.

Empower homeowners with tools driven by our industry-leading AVM

Customers will explore for themselves how they can save money or release cash with a refinance. We’ll also show them live updated neighborhood real estate activity. Homeowners will be delighted to use enterprise-quality valuation tools, built on our automated valuation model (AVM), that calculate cost and return on investment of home improvements. Inspire your customers to plan their dream remodeling and finance it directly with your home equity product. We’ll also show your customers how to save money on property taxes and utility costs with tax, solar, and, where available, utility switch calculators.

Earn your place as preferred lender for customers’ next home purchases

When your customers are ready to search for their next homes, ComeHome’s experience for home buyers provides them with unmatched home search tools to explore listings, market data, and analytics from HouseCanary. Stay with your customers through every step of their home buying process, and be the clear choice of mortgage provider when it’s time to close — with instant mortgage on preapproved homes.

Build customer relationships with emails they’ll be eager to read

When your customers sign up for co-branded ComeHome updates from HouseCanary, we’ll send timely market and property news that keeps them engaged with their equity and your brand. Our catchy email content will keep customers coming back to your site, while also pushing events to your CRM system to track engagement. In partnership with ComeHome, you can turn MSRs into loyal customers. Transform financial assets worth hundreds of dollars in volatile cash flows into human relationships worth tens of thousands of dollars of stable lifetime value.

Provide instant certainty with actionable valuations from HouseCanary

HouseCanary’s highly accurate, data-driven home value reports are uniquely suited to powering transactions directly off of the servicing book. Given the recent update of the de minimis threshold for evaluations from $250,000 to $400,000 and Fitch Ratings’ report supporting use of a HouseCanary AVM for origination of home equity lines of credit (HELOCs) and other second lien products for securitization, customers can transact instantly based on the value they track in our ComeHome web experience.

Partner with us and lead the industry with next-generation loan servicing

Only HouseCanary combines the property technology DNA of an industry-leading valuation-focused brokerage with the beautifully designed, fast rendering, and mobile-optimized user experience built with a consumer-first mindset. By incorporating ComeHome into your digital ecosystem, you can provide the best-in-class experience that keeps customers engaged with your brand.

Interested in learning more about ComeHome?